Digital Marketing Audit at Lead Thoughts is a best combination of practices, strategies, and results to make your business visible online. Similarly, a regular Digital Marketing Audit is worth as it identifies the drawbacks of your business plans.
How to Audit the Website?
Make your online research better and clear the longtime data with an SEO audit. For the website auditing, there are a few steps to check and they are-
- A flaws free website
- A mobile friendly website
- Check weather all the internal and external links are working
- Has a perfect design as per google suggestions
- A good image optimization and text wrapping
- Includes right metadata and meta description
- Must have up to date information
Auditing the Marketing Activities
To audit the marketing activities, the following questions consider to bring in traffic to your website-
- How long are people staying on the website?
- Is your presence on social generating engagement?
- Has there is increase in brand awareness?
- How many leads have you generated through social media?
Steps for a Successful Digital Marketing Audit
Digital Communication grows as a major factor to reach boundaries widely in today’s organizations. It is because of the faster communication while to understand the digital presence of your brand, audit is good and approachable. Here are the key steps for a successful audit-
- Organic reach
- Content strategies
- Access to social media channels
- Conversion and measurement
----- Audit Your Website for Improved Online Branding and Conversions -------